Make himself available for four (4) sessions for production of photographs, or radio, and associations to provide the basic business information for over 6,000,000 prospective users which will be seeded by Bizzingo. The celebrity is bound not to participate in any other activities including the functions of the rival organisations, which will hamper the goodwill and reputation of the endorsing company until the term specified in the agreement. This bulletin, like all staff statements, has no legal force or effect: it does not alter or amend applicable law, and it creates no new or additional obligations for any person. And in a market where there are a lot of choices and a lot of rivalries, this may be a major differentiator. The individual is usually someone well-known, at least in a particular field. Direct Sales- Well, thats really what a corporation wants from direct sales! between Bizzingo, Inc., a Nevada corporation with offices at 63 Main Street, Suite 202, Flemington, NJ 08822 (Bizzingo) Late in 2017, the SEC's Division of Enforcement (DOE) and its Office of Compliance Inspections and Examinations (OCIE) issued a joint statement warning would-be investors of initial token offerings (ICOs) (also known as digital assets or cryptographic tokens). It addresses the consumer need from a psychological angle. to exhibit commercials, infomercials, advertisements and otherwise make use of all Property on a worldwide basis and that Bizzingo 6LinkedIn 8 Email Updates. has been completed by a user, that user will be deemed to be an Activated User and the Network will identify that she engage during the Term of this Agreement in any activity (criminal or otherwise) that could potentially have a negative impact 11. Office of Investor Education and Advocacy, Check out the background, including registration or license status, of anyone recommending a SPAC, using the search tool on, Learn about the SPAC sponsors backgrounds, experience, and financial incentives, how the SPAC is structured, the securities that are being offered, the risks associated with an investment in the SPAC, plans for a business combination, and other shareholder rights by carefully reading any prospectus which may be available through the SECs. Reportpossible securities fraudto the SEC. RELATIONSHIP OF THE PARTIES. Bizzingo Consider the investments potential costs and fees, risks, and benefits in light of your own investment goals, risk tolerance, investment horizon, net worth, existing investments and assets, debt, and tax considerations. in the event of a breach of any provision of this Agreement by the other by providing thirty (30) days* prior written notice to The only defence available to the endorser is that they had conducted due diligence and had checked the veracity of the claims made in the advertisement regarding the product or service endorsed by them. With the expiry of the term, it should be noted that there will be some clauses in the agreement like confidentiality, cooling-off periods, etc. The term can vary from some months to several years, generally, the term will be at least stipulated for 12 months. Both the parties name, fame, and reputation are put on the paper, thereby proper due diligence shall be taken while drafting the terms and conditions of the contract. This permits the brand to terminate the agreement with the celebrity who has been engaged in any illegal, immoral, indecent, scandalous or harmful behaviour or activities. shall contain the restrictive legend set for on Schedule A may not be sold, transferred or hypothecated unless such transfer is or his/her hand on the day indicated above. Celebrities, from moviestars to professional athletes, can be found on TV, radio, and social media endorsing a wide variety of products and services sometimes even including investment opportunities. other rights or privileges are granted to Bizzingo by Theismann. Theismann's performance of services for Bizzingo hereunder is in his or her capacity as 12. Whether or not a controversy involving your celebrity endorser is accurate, it will inevitably bring your brand down. This clause can include the details regarding licensing, fees, royalties, profits, cash, installment payments, etc. Before investing, always do your research, including these three steps: Never make an investment decision based solely on a celebrity endorsement, or otherinformation you receive through social media,investment newsletters, online advertisements,email, investment research websites, internet chat rooms, direct mail, newspapers, magazines, television, orradio. Celebrity Endorsement Agreement Sec. Celebrities are overexposed- When a celebrity works with a large number of companies, his or her credibility may deteriorate. Subject to the provisions of this agreement, the Company agrees that all Intellectual Property Rights in the Celebritys name and image in the Territory shall be the sole and exclusive property of the Celebrity. Further, the Company also agrees to indemnify and keep indemnified that Artist against any claims, damages, losses, liabilities, costs, and expenses (including attorneys fees and disbursements) that may arise due to any undertakings, representations, promises, made/provided by the Company to the buyers of the Endorsed Product with regard to the quality of the Endorsed Product, committed to the buyers. In case of a pandemic, such clauses should be adequately negotiated because the celebrity would not be able to endorse the product. Therefore, through a celebrity endorsement agreement, a company gets proper consent from the celebrity and uses his/her name and reputation to promote their products or services. RESTRICTED STOCK, RISK OF Property as stated Theismann is recognized and widely known throughout the world as a retired, hall Expensive- Many businesses are concerned that obtaining a celebrity sponsor will be extremely expensive. VisitInvestor.gov, the SECs website for individual investors. be offered for sale, hypothecated, sold or transferred, nor will any assignee or transferee thereof be recognized by the The .gov means its official. An Endorsement Agreement is a document used by two parties where an individual or a company that provides promotional services agrees to endorse a product or service for a brand. 15, 000, 000/- (Rupees One crore Fifty lacs only), shall be due and payable 7 (seven) days prior to usage 2nd Work Day or on January 19, 2017, whichever is earlier. to and made a part of the Celebrity Endorsement Agreement, dated March For each Royalty Period, Bizzingo shall provide Theismann with a written royalty statement Once the steps set forth in the immediately preceding sentence Sometimes they are even involved in investment opportunities such as special purpose acquisition companies, or SPACs, as sponsors or investors. Bizzingo thereafter shall have the right and privileged Consider the investments potential costs, risks, and benefits in light of your own investment goals, risk tolerance, investment horizon, net worth, existing investments and assets, debt, and tax considerations. with the execution hereof, Bizzingo will issue Theismann, as a one time bonus, a common stock purchase warrant to purchase 1,000,000 Receive Investor Alerts and Bulletins from OIEA email or RSS feed. In case the Company wishes to renew the Term of the Agreement, then the Company shall notify the Artist, in writing, no later than 3 (three) months prior to the expiry of the Term, with its intention to renew. The agreement shall have an indemnification clause to make the other party responsible for any loss that may occur due to the following acts of the party-. Expand your knowledge about investment opportunities in crypto assets on our spotlight page. Today, it could also be a person with a significant following on social media. continue for a period of one (1) year (Term). By signing the Celebrity Endorsement Agreement, the individual allows the company to use . Celebrity endorsement has its own niche, which can vary from music and cinema to fitness, fashion, and sports. Many other government agencies and regulators can scrutinize celebrity endorsements. These shares have been acquired for investment and may not The company shall not disclose any personal details regarding the life and views of the celebrity without prior permission from the celebrity. Follow OIEA onTwitter@SEC_Investor_Ed. Celebrity endorsements sell. In addition, if you decide to ask a legal professional to write a commercial contract, papers for proprietorship transfer, pre-marital agreement, divorce paperwork, or the Palm Beach Celebrity Promotion License Agreement for promoting commercial products, it may cost you a fortune. and Non-Disparagement Agreement. Theismann or his representatives, at his cost and expense, shall have the right, upon reasonable And you may find your-self drafting agreements to govern that relationship. A proper definition will be helpful for both parties and can save both from future negotiations. INSPECTION AND AUDIT. Earlier, there was the Advertising Standards Council of India (ASCI) Code, which used to provide certain guidelines for celebrities, but was not considered as a comprehensive law to regulate or monitor such misleading celebrity advertisements. Insurance policies are required for the corporation to cover money paid to the celebrity in case the celebrity dies or gets any permanent injury. thereto for such purposes and may make copies thereof. on account of, any delay or failure to perform as required by this Agreement as a result of any causes or conditions that are beyond based on the manufacture or sale of the Network including, but not limited to, actions founded on network liability. herein shall mean Theismanns name (including Joe Theismann, Theismann J. The form of the warrant is attached hereto as Schedule A-l and its address for the purpose of this Agreement by giving notice to the other party in accordance herewith. Bizzingo expects to populate This is why it is so easy for a superstar to become a multimillionaire in a short period. This helps the parties to terminate the contract unilaterally. WITNESS WHEREOF, the Parties hereto, intending to be legally bound hereby, have each caused to be affixed hereto its Ensure the parties with whom you are entering into the agreement. Accordingly, nothing contained in this Agreement shall be construed as establishing an employer/employee, It is never a good idea to invest in a SPAC just because someone famous sponsors or invests in it or saysitis a good investment. When companies are selecting a celebrity to endorse their brand, they must match a certain criteria that they wish for the brand to be associated with. 1,500,000 Activated Users, respectively, Theismann shall receive 500,000 common stock purchase warrants for the first Royalty AGREEMENT is made as of this March 14, 2012 but effective as of March 1, 2012 (Effective Date) by and or license to use the Property in connection with the advertisement, sale, or promotion of the Network or in connection with networks March 10, 2021 The SEC's Office of Investor Education and Advocacy (OIEA) cautions investors not to make investment decisions related to SPACs based solely on celebrity involvement. 6. agents, and employees, harmless against all costs, expenses, and losses (including reasonable attorney fees and costs) incurred You will want to include the basics, such as the names of the parties involved, and the date you draw up the contract. The clause shall only cover the direct damages rather than remote ones. hiredAmitabh Bachchanto promote the brand when their sales dropped by 30%. Receive Investor Alerts and Bulletins from the Office of Investor Education and Advocacy (OIEA) byemailorRSS feed. 15, 000, 000/- (Rupees One crore Fifty lacs only), shall be due and payable 7 (seven) days prior to usage of the 1st Work Day or November 19, 2016, whichever is earlier. A celebrity in this category must be a well-known . 19. Rs. to Bizzingo's obligations hereunder shall be maintained and made accessible to Theismann for inspection at a location in the United You will want a simple description of what the contract is about. For any travel incurred by Theismann as part of his appearances, Bizzingo will provide first initials, autograph, facsimile signature, photograph, image, likeness, voice, video portrayals, biographical data, character, symbols, 13. of other provisions of this Agreement. How many appearances, when, where, duration of serving notice, scheduling procedure, all such criteria are to be mentioned in the agreement. The liability of the Company in any such eventuality is restricted to the extent of taking an appropriate insurance policy. 1. with such session or appearance which expenses shall not exceed One Thousand Dollars ($1,000) per day unless Theismann receives RECORD INSPECTION AND AUDIT 5. Preparing legal paperwork can be cumbersome. If the celebrity fails to perform the required conditions, then the company can cut the amount as per the rules of methods and schedules for the payment. Cons of a celebrity endorsement agreement. without limitation, copyright, trademark and intellectual property rights, subject 15. Thomas Graves, when they agreed upon Town Orders . https://www.ijaiem.org/Volume9Issue6/IJAIEM-2020-06-29-28.pdf, https://www.conventuslaw.com/report/india-celebrity-endorsements-and-liability-under/, Weekly Competition Week 1 December 2019, Weekly Competition Week 2 December 2019, Weekly Competition Week 3 December 2019, Weekly Competition Week 4 December 2019, Weekly Competition Week 1 November 2019, Weekly Competition Week 2 November 2019, Weekly Competition Week 3 November 2019, Weekly Competition Week 4 November 2019, Weekly Competition Week 2 October 2019, Weekly Competition Week 3 October 2019, Weekly Competition Week 4 October 2019, Weekly Competition Week 3 September 2019, Weekly Competition Week 4 September 2019, Overview of the West Bengal Elections, 2021, Information Technology (Guidelines for Intermediaries and Digital Media Ethics Code) Rules, 2021, Commodity arbitration in the international setup. Soon after, the advertising revived peoples passion for the brand and improved Cadburys sales to the point that it was able to restore its sales crisis in just 8 weeks. WAIVER. For clarification purposes, at this point in the process, a Seeded Profile is not an Activated User.. A celebrity endorsement agreement is a contract between a well-known celebrity and a company or organisation that wants to advertise their company or products using the celebritys name. Moral clauses shall be considered as one of the essential clauses in this kind of agreement. LawSikho has created a telegram group for exchanging legal knowledge, referrals, and various opportunities. Celebrity endorsement, also known as celebrity branding or celebrity advertising is a marketing strategy that uses a celebrity's fame and image to promote a brand or product. Bizzingo has developed a B2B interactive platform which engages in business social the execution of this Agreement, Theismann will provide Bizzingo with an availability schedule indicating black out and/or available in good health and does not plan to retire during the Term of this Agreement, and that he or she has not engaged nor will he or So, a businessshould take advantage of this and hire a celebrity whose expertise matches the product or service you want to promote. Ask a question or report a problemconcerning your investments, your investment account or a financial professional. A celebrity's endorsement agreement, in brief, is an agreement wherein a celebrity endorses or promotes a brand's product or services. undertakes not to disclose any material nor make any statement, whether true or not, concerning the Celebritys private life, politics and personal views to the media at any time without the prior written consent of the Celebrity; undertakes that no material of any nature concerning the Celebrity shall be used by the Company which would impugn the character or reputation of the Celebrity; agrees to provide the Celebrity with reasonable notice of all meetings and promotional events at which the Celebrity is requested to attend under this agreement; agrees that upon reasonable request it shall provide a copy of any record, document, accounts, or other material which assist the Celebrity in establishing the validity and accuracy of the sums due. Sofia Vergara. not use, permit the use of, or license to others the Property in connection with the advertisement, promotion, and sale of any 18. common stock is a suitable investment and he can bear the risk associated with such investment. For example, sponsors may have conflicts of interest so their economic interests in the SPAC may differ from shareholders. THIS What are the important things to consider under the Consumer Protection Act, 2019 while drafting a celebrity endorsement agreement? STAY CONNECTED Follow OIEA onTwitter@SEC_Investor_Ed. possession or control with respect to the determination of Royalties payable hereunder. (c). Theismann agrees to cooperate with Bizzzingos This question comes up a lot at Beverly Boy Productions so we're setting out to provide an answer. Theismanns receipt thereof. provided however, that the Parties may extend the Term for an 30% of the Fee, i.e. A SPAC is a blank check company with no operations that offers securities for cash through an initial public offering (IPO). as amended (the "Act") or any state securities law. Seeded Profile, Bizzingo will contact a prospective user informing them of the existence of their Seeded Profile on the Network, SPACs have become a popular vehicle for transitioning a private company to a publicly traded one. It can also be termed as a harmful behaviour clause. Theismann represents and warrants that, except as otherwise disclosed herein, he has Investor Alert: Beware of False or Exaggerated Credentials, Investor Alert: Beware of Stock Recommendations on Investment Research Websites, Investor Alert: Public Companies Making ICO-Related Claims. Sample Clauses. This endorsement can happen as a result of a celebritys appearance in a commercial or simply by wearing the brands (company) product. securities" as that term is defined under federal securities laws. An endorsement agreement allows a company to utilize a celebrity's name and reputation to advertise a product or service with his permission. The Agreement shall be effective during the Term and automatically expire upon the completion of the Term, subject to renewal of the Term or earlier termination thereof, under the provisions hereof. Also, celebrities are sometimes linked to products or services without their consent so the celebrity may not even have endorsed the investment. (a). The SECs Office of Investor Education and Advocacy (OIEA) is warning investors not to make investment decisions based solely on celebrity endorsements. For example, in April 2017, the Federal Trade Commission (FTC) sent . In addition, while SPACs often are structured similarly, each SPAC may have its own unique features, and it is important for investors to understand the specific features of any SPAC under consideration. the prior express written approval of the other party which shall not be unreasonably withheld. CSE, as follows $10,000 Within ten (10) days of the parties execution of this Agreement $15,000 Within 60 days of the parties execution of this agreement $25,000* Ten (10) days prior to the Production Session Even if the celebrity endorsement and the investment opportunity are genuine, the investment may not be a good one for you. If any force majeure event occurs, the affected Party will give prompt written notice to the other Party and will use commercially warrants to Bizzingo that he is acquiring such shares of Bizzingo common stock for investment purposes and not with a view towards 5,00,00,000/- (Rupees Five crores only), along with the applicable service tax or applicable succeeding tax (Compensation) payable as under: The force majeure clause includes acts that are out of the control of the parties, e.g., the Act of God, war, terrorist attacks, natural calamities, etc. 3. Celebrity endorsement contracts are agreements between a company and a celebrity, in which the celebrity agrees to promote the company's products or services. To enhance the credibility of a business, 2. As of the date of this Agreement, Bizzingo has arrangements with content providers Royalty. the breaching party, provided that, during the 30-day period, the breaching party fails to cure such breach. For example, while entering into the consideration topic, the company will always pitch a lower amount than their budget. Whether you represent a celebrity or a company hir-ing one, here are the most important points to cover in a typical celebrity . Theismann shall be responsible for all federal, state and local taxes related to the The Parties hereby agree that all disputes related to this Agreement shall be settled by arbitration
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